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Printer friendly ]Seller 256919 - Warrington, Cheshire, UK
| Rating: |
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| Hourly Rate: | £69.44 | |
| Available From: | Now | |
| Overview: | Marketing and communications specialist, with excellent writing and proof-reading skills. Developed award winning products and patented innovations. MCIM and Mentor for Salford Uni's BME programme. | |
 : Offers a discounted hourly rate to registered charities |
CV | 
SkillsCV
| I am a hands on marketing and communications specialist. I develop and implement full plans, or can focus on one area, such as PR or internal communications. I have worked on freelance projects over the past ten years, with clients ranging from tiny SME's to multi-nationals and the public sector. During this time I also co-foundered an award winning scent generation business, and was responsible for writing the business plan. As this was a tiny SME with little budget, I developed and implemented the marketing and communications strategy and plans. This included: 1. managing media relations, issuing press releases and speaking on behalf of the company 2. writing the copy for all materials and sales presentations 3. writing the research documentation, and analysis of results 4. the development and maintenance of the website My previous roles have been progressive, beginning with graduate management training, and developing into broad marketing and communications management, marketing strategy development through to strategic business management. |
Employment History
(Apr 1997 & ongoing)
Director
WarringtonFreelance projects undertaken in a wide variety of sectors. Projects have included: PR planning and management
Marketing planning
Communication planning
Implementation of marketing and communication plans
Marketing training
Presentation of marketing and communication master classes
Database development (using Access)
Website development and maintenance (using FrontPage and Dreamweaver 8)
Economic development strategy - management of groups and writing of documents(public sector- local authority)
Call centre business analysis
Cost reduction exercises (marketing and general business costs)
Membership development strategies
(Jun 2002 to May 2006)
Director
WarringtonCo foundered this innovative company, which designed, manufactured and sold award winning fragrance generating products.
Responsible for writing the business plans, raising finance and the day to day communications and marketing management.
Developed partnerships with research professionals in the use scent as a tool, and jointly developed and patented an anti-MRSA product.
(Feb 1992 to Apr 1997)
Head of Marketing & R&D
Normidtec Limited, WarringtonSet up and developed the marketing, communications, research and economic development function within the TEC. Responsible for the Marketing and R&D strategy and implementation of the Plans.
(Sep 1987 to Feb 1992)
Graduate Trainee to Product Manager
Coats Viyella Home Furnishings Limited, ManchesterProgressed through the company, from management trainee to Product Manager:
Product Manager: Marks and Spencer Account 11/90 to 2/92
Merchandise Manager: Marks & Spencer Account 10/89 to 11/90
Assistant Bus. Sector Mgr: M & S Table and Kitchenware 9/88 to 10/89
Graduate Management Trainee 9/87 to 9/88
Education
(Oct 2002 to Jun 2005)
Salford University
MA: Writing for TV and Radio
(Sep 1988 to Jul 1989)
Salford College
Chartered Institute of Marketing Diploma in Marketing (DipM)
(Oct 1983 to Jun 1987)
Salford University
BSc (Hons) Biological & Biochmical Sciences
Categories & Skills
Healthcare (Non-Clinical)
Categories
Skills
- External Communications (Communications & Corporate Affairs)
- Internal Communications (Communications & Corporate Affairs)
- Public Relations (Communications & Corporate Affairs)
- Strategic (External Communications)
Management Consultancy
Categories
Skills
- Advertising Strategy (Marketing Consulting)
- Business Plan Creation (Marketing Consulting)
- Business Plan Creation (Project Consultancy)
- Campaign Management (Project Consultancy)
- Change Management (Project Consultancy)
- Communication All Levels (Project Consultancy)
- Communications Strategy (Marketing Consulting)
- Competitive Analysis
- e-Business Development
- Excel (Microsoft)
- Excel (Microsoft)
- Interim Marketing Director (Marketing Consulting)
- Large Company - UK
- Marketing Management (Marketing Consulting)
- Marketing Strategy (Marketing Consulting)
- Media (Project Consultancy)
- Mentoring (Project Consultancy)
- Microsoft (Project Consultancy)
- Microsoft
- New Product Launch (Marketing Consulting)
- Powerpoint (Microsoft)
- PowerPoint (Microsoft)
- PR Strategy (Marketing Consulting)
- Project (Microsoft)
- Project (Microsoft)
- Public Sector (Project Consultancy)
- SME (Project Consultancy)
- SME Sector
- Word (Microsoft)
- Word (Microsoft)
Marketing/Advertising/PR
Categories
- Advertising
- Campaign Management
- Charity Fundraising
- Design
- Events
- Marketing
- Print/Production
- Product Management
- Public Relations
Skills
- Above The Line
- Annual Reports (Publications)
- Annual Reports (Copywriting)
- B2B
- B2C
- Below The Line
- Blogging (Web PR)
- Brand Management (Corporate Communications)
- Branding & Brand Management (Marketing)
- Briefings (Events)
- Case Studies (Copywriting)
- Charity/Not for Profit (Marketing)
- Conferences (Event Management)
- Consultancy (Public Relations)
- Contingency Implementation (Crisis Management)
- Contingency Planning (Crisis Management)
- Copywriting (Newsletters/In-house Journals)
- Copywriting (Publications)
- Copywriting (Public Relations)
- Copywriting
- Corporate Communications (Public Relations)
- Crisis Management (Public Relations)
- Customer Magazines (Publications)
- e-Brochures (Web PR)
- Editing
- Editorial Planning (Newsletters/In-house Journals)
- Editorial Supplements (Publications)
- e-Marketing (Marketing)
- Event Management (Public Relations)
- Event Management (Charity Fundraising)
- Excel (Microsoft)
- Exhibitions (Events)
- Exhibitions & Conferences (Marketing)
- External Communications
- Feature Negotiation (Media Relations)
- Feature Placement (Media Relations)
- Features (Copywriting)
- Internal Communications (Public Relations)
- Internal Communications
- Investor Relations (Public Affairs)
- Investor Relations (Corporate Communications)
- Local Government Lobbying (Public Affairs)
- Marketing Research (Public Relations)
- Media Relations (Public Relations)
- Media Training (Media Relations)
- Microsoft
- National Government Lobbying (Public Affairs)
- New Product Development (Product Management)
- New Product Release (Product Management)
- Newsletters/In-house Journals (Public Relations)
- Outlook (Microsoft)
- PowerPoint (Microsoft)
- PR Strategy Development (Consultancy)
- PR Strategy Implementation (Consultancy)
- Presentation Delivery
- Presentation Preparation
- Press Conferences (Event Management)
- Press Enquiries (Media Relations)
- Press Releases (Copywriting)
- Press Releases (Media Relations)
- Product Launches (Event Management)
- Production Liaison (Newsletters/In-house Journals)
- Promotions
- Proof Reading
- Public Affairs (Public Relations)
- Publications (Public Relations)
- Publicity Material (Copywriting)
- Reputation Management (Public Affairs)
- Reputation Management (Corporate Communications)
- Scripts (Copywriting)
- Seminars (Events)
- Seminars (Event Management)
- Speeches (Copywriting)
- Staff Communications (Internal Communications)
- Stakeholder Relations (Corporate Communications)
- Strategy Development
- Survey Reports (Copywriting)
- Web PR (Public Relations)
- Word (Microsoft)
Media & Creative
Categories
Skills
- Academic (Writing)
- Annual Reports
- Books
- Business & City (Writing)
- Business to Business (Writing)
- Business to Consumer (Writing)
- Business Writing (Writing)
- Children (Writing)
- Copywriting (Writing)
- Creative Writing (Writing)
- Home Affairs (Writing)
- International (Writing)
- IT & Internet (Writing)
- Magazine Editing (Editing)
- Magazines
- Marketing Copy (Writing)
- Newsletters (Writing)
- Newspapers
- Page & Book Layout
- Press Releases (Writing)
- Promotional Material
- Proof Reading (Editing)
- Proposals/RFPs (Writing)
- Radio (Broadcasting)
- Screenwriting (Broadcasting)
- Song (Writing)
- TV (Broadcasting)
- Web Content (Writing)
- Website Editing (Editing)
- White Papers/Reports (Writing)
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